COMMERCIAL IDEAS

From time to time I get ideas for television commercials, and I don't mean to toot my own horn here, but I don't think they're half bad. If you are a long time follower of the Bummer-Free Zone you might recall my idea for an airline ad to promote its new and improved coach cabin.

Here are my two latest commercial ideas-

1. Car Commercial- "The King of the Jungle"

The look and feel of this commercial is that of a nature special in the African bush. A vast herd of beater cars rolls calmly across the sprawling grasslands as the sun sets. The vehicle being advertised then suddenly bursts out of cover and races into the herd like a lion, the beater herd picks up speed- dividing and stampeding- all is dust and confusion, roaring engines and squealing brakes. As the vehicle accelerates, cutting through the crappy clown cars, and navigating the terrain the narrator calmly lists the vehicle's attributes. Then the camera pans out to an aerial view and shows that the advertised vehicle has separated a doomed beater from the herd and is bearing down on it. The last scene shows the advertised vehicle next to a stripped down chassis, with tire rims, bumpers and such littered around it like bones. It's headlights come on and the engine roars out over the Savannah.

2. Mastercard Commercial- "Now back to the Game"

I have always imagined this commercial airing during a much anticipated sporting event, series finale, or something like that. The spokesperson (possibly someone from the series or sporting event) would explain how much a minute of ad times costs ($_.__), how long the average commercial break is (# of minutes X $_.__= $_.__). Then the spokesperson would explain that the company had purchased all of the available ad time for that break but only opted to run a spot that was twenty seconds long. "The next _ minutes are on us. Now back to the game." Priceless.